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Law Enforcement Product

Chief Supply

Equipment & Apparel

Chief Supply enlists UXD to devise a UX strategy using their depth of Analytics data and deliver an experience that bests serves their fragmented user bases.

The innovation UXD devised was creating design elements to distinguish site sections for each of their distinct user groups including Law Enforcement, Fire, EMS and Military, while maintaing an overall visual harmony to serve the overall enthusiast who shops throughout the entire site.

Site coming soon.

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